3 RANDOM WORDS

Role: Creative Partner

Many of us have email passwords that are far too easy to hack. Leaving ourselves wide open to Cyber attacks

 But updating your email password is hardly top of your to do list. With many people finding it too difficult to remember. So, we made it easier to remember and harder to hack. Inviting people to get random.

The campaign caught people's imagination. Increasing site traffic by 192% above all targets. Leading to a 7% increase in protective measure for primary email accounts.